Zeromind’s Social Network Website

Metal band Zeromind have put out a press release claiming they are the first band with their own social networking site. I’m always skeptical of claims to be the first anything, but I don’t know of any other band sites like their’s (if you do please tell me!).

They’ve got the usual stuff about them — videos, news, forums, etc — but they’ve also got it set up with user profiles, user blogs, and are generally doing an ace job of putting the focus on the fans as individuals.

I’m of 2 minds about this. Heaven knows I can get as obsessive about a band as anyone. Just ask my 10 year old son who would be happy never to hear Madrugada again as long as he lives. But how much of your online identity construction do you really want to invest in one band’s space? The beauty of something like MySpace or MOG or Last.FM is that you can have your music-based profile where you show off that you’re in love with that one band the most, but you can construct yourself a music-based identity that is wider than that slice of your taste. What do you do when Zeromind put out a record that you don’t like? Or break up?

At any rate, the proof is in the pudding, and they’ve certainly got a lot of action going on there so it’s probably a model worth watching. If they really want it to take off though, they may want to speed up its load times. And be warned if you go investigating that you’re gonna get a really loud blast of their music out your speakers as soon as it does load.

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